It’s almost the end of the month. Money is running out.

I have one client. I need another. The last one just vanished. Gone. The son of a bitch. Could I say anything? Of course not. I was just the middleman. No direct contact with the end client. It was comfortable. They paid well. Today it doesn't exist anymore. And this leaves me with a gap that's more economic than sentimental: because that income gave my life the breathing room I needed.

So here I am. Scared and excited. Because maybe this is just another one of my failures, or maybe it’s the thing that finally makes me shine. I’ve spent weeks sending applications on LinkedIn, applying to jobs, trying to find something fun to do with my life. Unfortunately, years of ghostwriting left me with a full portfolio and zero reputation. Everything I wrote has someone else’s name on it. They paid for my work. They stole my intellect.

What’s the plan? Simple. Make money on the internet. Build my reputation as a writer and unleash every skill I have. I’ll lean on AI — Claude, ChatGPT, Midjourney, whatever works — wherever it’s needed. But not for the writing. That’s the one thing I love most, dear reader, and I won’t give that part of me away.

But this won’t just be about me (I’m not that handsome. Or am I?). It’ll be about you, too. I’ll test AI tools so you know which ones are worth your time. I’ll reverse-engineer how real startups grow and hand you the frameworks. I’ll talk to founders and ask the questions nobody asks. I’ll find what’s new before it’s trending so you can move first. Think of me as your private — and annoyingly honest — writer, researcher, and startup scout.

You’re joining from the very beginning: how something like this gets built, how it makes money, how it survives, how ideas are born. You’ll watch me fail and you’ll watch me win. An honest and entertaining ride. Because I’m also done writing for other people. They ask for boring articles with generic writing. And I am not that.

This month, every day, since morning, Claude has been by my side. That bastard is smart and honest. Always available and — unlike ChatGPT — not a kiss-ass. Exactly what I needed right now.

I use it mainly to bounce ideas, build strategies for things I know nothing about, and create databases. It helped me put together an entire prospecting database for potential SEO and content writing clients. We’re still building the action plan — but the foundation is there.

On the technical side, it’s also my hero. It helps me configure DNS records, set up hosting, and write custom scripts for my Spanish literary magazine. Things that would normally require hiring someone or spending hours on Stack Overflow — Claude handles in minutes.

The hot take: I never used the free version. And once I started using it seriously, the daily usage limit ran out every single day. The weekly limit? Gone in less than three days. So I had to subscribe to the Max plan ($100/month). It’s expensive. I recommend it if you’re going to use it heavily for complex tasks — scripts, web development, long-form research, or strategic planning. If you’re just asking it to summarize articles, save your money. But if you’re trying to build something real — it’s the best co-founder that won’t ask for equity.

I have an innate curiosity. The damn thing won’t let me sleep or commit to just one thing. That’s why I’m an ex-KPMG analyst, an SEO specialist, a content strategist, and the founder of a Spanish literary magazine. But after years of bouncing around, I discovered that writing is what I actually love. First it was fiction. Then I found essays and columns. And in the digital world: newsletters.

I almost got hard when I learned you could make real money writing one.

It was the perfect combination of the two worlds I love: writing and researching interesting things that can actually help other people. That can help you.

So I went deeper. I studied Morning Brew — how they turned a daily email into a $75 million acquisition by making business news sound like a smart friend talking to you over coffee. I studied Milk Road — zero to 250,000 subscribers in 10 months by making crypto actually fun.

But the real breakthrough came from this piece by Aella on Substack. Two things hit me hard. First: sharing my unique point of view is what makes me special. Not the topics I cover — the way I see them. Second: don’t assume that what you know is easy or obvious. I’ve spent years underestimating my own skills. If you’ve been a KPMG analyst, built a 50K-visitor website about poetry, and survived years of ghostwriting for crypto and iGaming companies — you know things. Useful things. Things worth paying for.

And then something happened that proved the point. I wrote a piece called “The Internet Was Always Bad at Writing — Now It’s Just More Obvious” and submitted it to HackerNoon. They published it. And then David Smooke — the founder and CEO of HackerNoon, a platform with 150,000+ published stories about programming, startups, and AI — followed me on LinkedIn and connected with me. No pitch. No cold email. Just the writing doing what writing does when you stop hiding behind other people’s bylines.

That’s the steal: stop giving away your best work under someone else’s name. Publish under yours. Put it where people who matter can find it. The right people notice. It took me years to learn this. It shouldn’t take you that long.

And so do you, by the way. You just might not see it yet. Stick around. That’s part of what we’ll figure out together.

OpenAI killed Sora. Good.

Honestly? It wasn’t competitive. Veo, Kling, even Midjourney do animation better. But the real story isn’t Sora — it’s that OpenAI is finally admitting they need to focus. ChatGPT has been getting outshined by Claude (yes, I’m biased — I use it every day now), and spreading thin wasn’t helping. Sometimes killing your darlings is the smartest move. Let’s see if ChatGPT actually gets better because of it.

The SaaSpocalypse is coming. Sort of.

Everyone’s predicting that AI will kill SaaS — why pay for software when you can build your own custom tool? And they’re not wrong. But here’s what nobody talks about: security, data privacy, and the hundred little things that break when you replace a battle-tested platform with a chatbot-built prototype. We’re in the “this is exciting but don’t delete your subscriptions yet” phase. I’ll be testing this myself and reporting back.

CFOs are already planning to cut jobs because of AI.

A Wall Street Journal survey found that finance chiefs expect AI to reduce headcount in 2026, with administrative roles first on the chopping block. As a writer, I’ve watched content positions shrink and pay rates drop in real time. Let’s hope the future is more hopeful for the many and not just the few. For now, we adapt — because in the end, that ability to adapt is what makes us human.